The Daily Pigeon

(Adobe x The New York Times, 2021)

(UX/UI Design & Development)

12+

features created help informing and promoting non-biased election

50+

UI elements and micro-interactions created

20+

hours spent interviewing users

10+

pain points & users problems solved

The Daily Pigeon

The solution for modern, transparent, and informative election

DESCRIPTION ✍️

The Daily Pigeon is a project created to attend the the Adobe x The New York Times 2021 with the goal to encourage informed online elections by providing reliable resources. The Daily Pigeon is our commitment to empowering objectivity in political discourse

Deliverables
Adobe XD High-Fidelity Prototype

Role

Cheryl Vo (Product Design, UX Research)

Han Khuong (UI Design, Interaction Design)

Stakeholders

Voters and the General Public
Politicians and Political Figures
Media and Journalism Communities
Educational Institutions

Tools

Adobe XD

Adobe Illustrator

Timeline

10 days

approach

project goals

DAILYpigeon is a user-centric mobile-first experience that increases trust and credibility in election content for readers:

Credible: Verified accounts and authors
Up-to-date: Provide up-to-date news about voting information
Interactive: Scan QR Code to read articles about politicians

features

Informative Decision. Decide Future.

*Unbiased perspective

We do not force our beliefs onto users; we are simply an asset that they can use to make their own educated decision.

*Credible articles

A tool for users to find credible sources and provide them with a reliable environment.

*Freedom to speak

Any verified user can participate in our open discussions with the freedom of speak.

results

Wait. For. Your. Pigeon

After 10 days of work, we were able to complete The Daily Pigeon to the Adobe Creative Jam x The New York Times 2022.

"It is enough that the people know there was an election. The people who cast the votes decide nothing. The people who count the votes decide everything."

credits

Illustrator: Cheryl Vo and Han Khuong

UX Design and Research: Han Khuong

UI Design: Han Khuong

Scan QR Code and Candidate: Cheryl Vo

Home and Article: Han Khuong

branding

starting point

Branding: The Daily Pigeon is a project created to attend the Adobe x The New York Times 2021 to promote online elections with credible resources.

Illustration: During election times, it is crucial that voters do not get their news from sites with media bias or false information. UX research is extremely important in our process, as we need to provide our users with an environment which they find reliable. We need our audience to know that we are not trying to sell them anything, or to force our beliefs onto them; we are simply an asset that they can use to make their own educated decision.

process

understand users

Low-fi: The Daily Pigeon is a project created to attend the Adobe x The New York Times 2021 to promote online elections with credible resources.

Persona: During election times, it is crucial that voters do not get their news from sites with media bias or false information. UX research is extremely important in our process, as we need to provide our users with an environment which they find reliable. We need our audience to know that we are not trying to sell them anything, or to force our beliefs onto them; we are simply an asset that they can use to make their own educated decision.